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Deduce CEO Ari Jacoby on Eliminating Sign-In Friction for Customers, Reducing Fraud
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Tech giants are rich in data they can use to identify customers, reduce authentication friction, and identify fraud. Most other organizations operate under the data poverty line, without enough data to create better online experiences for customers, says Ari Jacoby, CEO and founder of Deduce.
In Ari’s interview with Information Security Media Group, you’ll learn:
- What causes data poverty and what can solve it.
- How data poverty elimination maximizes ROI on CIAM investments.
- How Deduce helps customers overcome data poverty by providing identity intelligence at scale for CIAM applications.
See how the award-winning Deduce Identity Graph helps businesses streamline CIAM for better fraud prevention and trusted user recognition.
About Deduce
Deduce sees 89% of new customers before they arrive at a new site or app and 43% within just hours, to stop new account fraud and first checkout fraud. The ever-growing Deduce Identity Network is the largest independent U.S. real-time identity graph in cyber risk and fraud, with activity data on more than 660M profiles engaged in more than 1.5B daily interactions across more than 150K websites and apps, delivering Identity Insights at a scale, recency, and frequency unavailable anywhere else.
Deduce honors and awards include the #1 spot in the Security category of Fast Company’s World’s 50 Most Innovative Companies for 2022, 2021 Fortress Cyber Security, Global InfoSec, and silver Edison Awards, as well as spotlights from CSO, Artificial Intelligence Excellence, and more. Learn more at deduce.com.