We Stop New Account Fraud and Checkout Fraud Without Compromising User Experience
We envisioned an identity network that can protect every business,
not just the ones richest in data. Then we built it.
The Deduce Mission
We See Almost All of Your Customers Before You Do
Our team wanted to give businesses the insights they need to protect themselves from new account fraud and checkout fraud—without adding friction that drives customer churn and increases review costs.
Now, Deduce sees 89% of your new customers before their first account opening or checkout. And we see 43% of those new users just hours before you do.
How? We built the Deduce Identity Graph, the largest independent identity graph for cyber risk and fraud, which continuously captures and analyzes the digital activities of most U.S. online identities. Right now that’s more than 660 million identity profiles, engaged in more than 1.5 billion daily events, across more than 150,000 sites and apps—and the numbers are always growing.
A Brief History of Deduce
Geospatial and Activity Intelligence at Scale, with Recency and Frequency
Our founders learned firsthand in the AdTech industry that constantly evolving, widescale threats require the most current, comprehensive, and coordinated data possible to stop them.
When they couldn’t find what they needed on the market, they started Deduce to build it, leveraging the network effects of shared intelligence to deliver accessible, near real-time identity insights at scale.
We’re Serious About
Accessible Identity Intelligence
Privacy & Security by Design
We go above and beyond to ensure the data we safeguard is secure and properly permissioned.
Deduce gives businesses the data insights that only tech giants used to have.
Fraud hurts everyone by driving up costs and reducing trust. We’re making a difference by protecting our customers from fraud and improving their customers’ user experience.
The Deduce Team
Committed to Providing Identity Intelligence that Stops NAF and Checkout Fraud
We’re experienced leaders and innovators with the expertise to bring our vision to life.
We’re also having fun using identity intelligence at scale to level the security and user experience playing field for our customers.
Download the Deduce logo kit: Click Here
Contact us for story information and interview requests. Media Enquiries
Bring Your Talent to the Fight Against Identity Fraud
Identity fraud is a fast-moving, fast-growing crime. While you’re reading this section of our website, criminals will steal almost 50,000 consumer identities. Even though U.S. businesses will spend $20.7B in 2023 to fight identity fraud, nearly 25% of U.S. consumers have already become victims of identity theft.
If you’re passionate about changing the world by fighting identity fraud and protecting online users of all age groups, we want to hear from you.
Join our rapidly growing, dedicated team of developers, data scientists, privacy & authentication experts, and sellers. Help us build the first line of defense against identity fraud for businesses and the customers they serve.