Democratize Cybersecurity

Deduce is focused on democratizing cybersecurity, risk and fraud technologies that have forever been exclusive to the Internet giants. We build developer-friendly tools that empower businesses to do their part to keep their users and communities safe.


How We Got Here

Our story began in the Ad-Tech world, where our founders battled bots and grew increasingly frustrated with legacy products that neither provided useful attack data nor made a concerted approach to security possible. So they built their own, harnessing the network effects of data for good.

Today we’re building data infrastructure and APIs that connect customers, businesses, and developers, with cyber, risk, and fraud partners. We’re orchestrating a concerted defense with a suite of simple fraud detection products.


Data For Good

privacy conscious

Privacy Conscious

We’re privacy focused and go above and beyond to ensure the data we safeguard is secure.



We empower innovators to create tools with our technology and make products that benefit SMB’s and the Fortune 500 alike.

positive impact

Positive Impact

We believe in making a difference by protecting users and businesses from data breach and financial loss, at scale.


Who We Are

We are a diverse team passionate about empowering a more efficient, resilient, and effective cybersecurity industry.

Ari Jacoby

Chief Executive Officer
ari jacoby
As the founder and CEO of Deduce, Ari Jacoby is a highly successful serial entrepreneur and eloquent thought leader who’s on a mission to democratize cybersecurity after spending nearly two decades.

Robert Panasiuk

Chief Technical Officer
robert panasiuk
Robert Panasiuk is a technology leader who balances a passion for revenue with a commitment to helping organizations succeed, grow, and solve challenges even in the most fast-paced environments.

Andy Pruss

VP Finance
andy pruss
As a Corporate Finance and Operations professional with a career-long history of achieving proven operating results, Andy Pruss brings to his work an ability to lead large teams and complex projects while looking at the bigger picture through a financial lens.

Andy Sheldon

VP Marketing
andy sheldon
Andy Sheldon is an experienced brand builder, pipeline generator, and proven leader whose career has included marketing leadership roles with Agari, Conga, Unifi Software, Visibleworld, Microsoft, Sun Microsystems and more.

Adish Kasi

VP Sales
adish kasi
Adish Kasi is a sales professional who blends a passion for customer-centric problem solving with a deep technology expertise. Previously, he held a strategic sales role at Shape Security, acquired by F5 Networks for $1B.

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We are a distributed team creating new technologies that will benefit billions of users worldwide.

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