With stolen or synthesized identity data, criminals can impersonate new users to open banking and retail accounts, then disappear when the bills come due. Retailers and regulated industries have to screen new account signups to keep fraudsters out.
At the same time, new customers who have to clear too many hurdles may decide to abandon their signup and take their business somewhere else. That can lead to lost revenue, brand damage, lower average customer lifetime value, and higher customer acquisition costs.
Behavioral Intelligence at Scale gives businesses the data insights they need to balance security and customer experience for safer, more streamlined account creation.
In this executive brief, you’ll learn:
- How Real-Time Behavioral Intelligence at Scale can reduce first-look fraud and account signup friction.
- How Deduce Identity Insights deploys quickly for highly accurate, transparent new account authentication.
- Why real-time intelligence is the key to passwordless authentication.
See how the award-winning Deduce Identity Insights platform helps to separate authentic new users from account creation fraud.
Deduce detects SuperSynthetic™ customers–AI-generated identities so realistic they fool legacy fraud solutions. Deduce unmasks SuperSynthetic identities using patented technology and the largest purpose-built, activity-backed identity graph, with 840M U.S. profiles generating 1.5B+ authenticated online events per day across 150,000+ websites and apps. Deduce Identity Graph data drives real-time multicontextual digital forensics to protect new account opening workflows and expose “sleeper” SuperSynthetics already in customer databases.
Recent Deduce awards include the #1 Security spot in Fast Company’s World’s 50 Most Innovative Companies 2022 and the 2022 CISO Choice Award for Fraud Prevention. Learn more about the SuperSynthetic threat and Deduce’s solution at deduce.com.