Deduce Identity Insights acts as a cybersecurity radar for validating good users and detecting fraudulent activity. The platform provides actionable data in relation to a user’s digital activity to enable smarter, more accurate security decisions.
Fueled by a secure, privacy-compliant data network of over 150,000 websites, processing over a billion digital interactions daily, the Deduce Identity Network democratizes access to big data so businesses can make intelligent real-time decisions to prevent identity fraud and account compromise. Users crave frictionless security from businesses they frequent. Identity Insights provides companies with the tools to build user trust and enable frictionless experiences.
Typical fraud tools focus on identifying bots and automated traffic while knowing little about the identity of users. Identity Insights replace — or augments — other fraud/risk tools by leveraging the Deduce Identity Network and layering on powerful algorithms to crunch data and spot fraudulent activity before bad actors wreak havoc on a business and its users. Using rich event-level telemetry, Deduce Identity Insights identifies imposters and good users alike.
When users interact online, they create a digital fingerprint that characterizes their typical patterns of behavior. The networks, devices, geographies, and times of day all factor into our understanding of account identity.
Deduce Identity Insights leverages this understanding and processes data from our network to provide businesses with real-time analytics profiling and scoring to help companies make security decisions that are uniquely tailored to their security posture.
Businesses use Identity Insights to assess risk about unknown accounts, protect good users against account takeover, and block malicious activity across public endpoints and digital interactions.
Augment your company's existing fraud or know-your-customer (KYC) solutions with digital insights to stop fraudsters from impersonating compromised user identities.
Detect and take swift action against irregular or anomalous user account activity, bolstering a company's defenses and stopping account takeover in its tracks.
Provide frictionless paths for your users and optimize their journeys with an evidence-driven approach.